There’s a rumor circulating that suggests that there will be a Samsung Galaxy S7 Tidal deal that will take place just before the launch of the S7. The deal should, in simple terms, give Samsung the freedom to put the Tidal streaming music service onto their smartphones. We’re going to be discussing the different potentials for the deal below.
Offered as a bonus feature for Samsung Galaxy S7 Owners
If the Samsung Galaxy S7 Tidal deal did go ahead, the first thing to assume would be that Samsung will reserve the Tidal service for use on specific Samsung handsets. This would allow Samsung to get a grip on Apple who has recently had a decent level of success with their own exclusive music streaming service, Apple Music.
Having Tidal as an exclusive to the Galaxy S7 could be a great opportunity for both Samsung and Tidal because it would encourage users to purchase the S7 and it could help grow the public’s perception of Tidal. If a purchase of the Galaxy S7 gave owners a free 3 months of usage then Samsung could also use Tidal as an extra revenue stream.
This option does make sense from a business standpoint and it could work quite well for the Samsung customer too. Tidal customers would be a little left out, however.
If the Samsung Galaxy S7 Tidal deal was not exclusive to Samsung devices it could be possible that the acquisition of Tidal could be entirely unrelated to the Galaxy lineup. This would be a shame for anybody looking to pick up the Galaxy S7 when it launches, but it would allow existing Tidal users to keep using the service.
The third and final potential option for Tidal would be the best of both worlds. If Samsung kept Tidal open to the entire public, it would allow for growth in a new competitive market. At the same time, Samsung could offer exclusive features to Galaxy S7 owners to encourage the purchase of their smartphones. Features could include exclusive festival tickets, Hi-Fi sound quality for free or a larger amount of supported devices for offline usage.
It would be interesting to see the Tidal acquisition take place – Tidal is definitely struggling to remain relevant, which is a shame because it is a very vast and capable music streaming service.
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